Gramophone, an agrotech startup, has appointed Navneet Singh Batra as its co-founder. Batra brings with him a decade of extensive experience in the FMCG and agro-industries, which is expected to significantly bolster Gramophone’s strategic initiatives.
In his new role, Batra will be pivotal in driving margins, scaling marketing efforts, optimizing customer acquisition strategies, and expanding the company’s reach within the agro-market. His appointment is seen as a strategic move to enhance the company’s growth and operational efficiency.
Batra expressed his enthusiasm about joining Gramophone, stating, “Our mission to empower farmers through innovative technology aligns perfectly with my passion for transforming the agricultural landscape. Together, we will continue to support and uplift the farming community, ensuring they have access to the best resources and guidance throughout their journey.”
On this strategic move Tauseef Khan, co-founder and CEO of Gramophone, highlighted the significance of Batra’s appointment. “Navneet’s extensive experience in FMCG and agrotech products makes him a valuable addition to our leadership team. His strategic insights and expertise in marketing will be instrumental as we continue to expand our reach and impact.”
Gramophone offers agronomy-led advice to fulfill farm input needs through a distribution network serving over 50,000 villages. Additionally, they have worked with two million farmers and retailers throughout the crop life cycle.