Tower Garden, known for its aeroponic gardening solutions, has announced a strategic shift towards global expansion as it becomes an independent subsidiary of The Juice Plus+ Company. This move marks a significant milestone for the company, which has been in the domain since 2012.
With its newly launched affiliate sales model, Tower Garden is poised to extend its reach beyond its current North American and European markets. The company’s Tower Farms division, already operational in over 50 countries, is set to benefit from increased focus and resources aimed at scaling operations internationally.
“Today marks a significant milestone for Tower Garden as it operates independently, powered by an affiliate sales model. These structural changes open up opportunities to focus on growth and reaching more customers.”
The company’s Vice President of Global Tower Garden, James Coffman, echoed this sentiment, noting:
“This is an exciting moment for Tower Garden and an opportunity to unlock gardening possibilities for consumers and at scale. As we step into the future as an independent business, we look forward to all that we will continue to achieve on our mission for a healthier, more sustainable future for all.”
Tower Garden’s decision to operate independently comes with a renewed commitment to “cutting-edge technology and expert resources.” The company is known for making gardening accessible in diverse settings—homes, schools, restaurants, community gardens, and commercial farms.
As Tower Garden embarks on this new chapter, the company is introducing an affiliate program designed to engage supporters and expand its market presence. Affiliates will have exclusive access to brand news and the chance to earn commissions on sales through their unique links.
In addition to its consumer offerings, Tower Garden’s global ambitions are underscored by its extensive international operations. The company’s Tower Farms division serves as a global solution for aeroponic farming, reinforcing its commitment to sustainable practices and addressing agricultural needs on a worldwide scale.
With its headquarters in Memphis, TN, Tower Garden is set to leverage its global reach and affiliate model to make significant strides in expanding its footprint and impacting the gardening community worldwide.
